Why it’s easier to understand this skill in terms of practical application.

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Photo by Alex Litvin on Unsplash

Recently, my organization put out a call for examples of journey maps and user flows. I had just reached the completion point of a flow I was really proud of, and I sent it in with a brief explanation. This flow covered several decision points for key personas and outlined the opportunities to create value for our users. To my delight, the example was accepted! Except, not as a user flow. It was accepted as a journey map.

Photo by Sarah Kilian on Unsplash

Rania Glass

UX Designer | Empowering humans through technology

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