A person wearing a VR headset holds a paintbrush and palette in front of a canvas.
Photo by Billetto Editorial on Unsplash
  • Can the user successfully complete the desired tasks using the proposed design?
  • What does the user think about the design?
  • What is the participant’s overall impression…


A road comes to an end with a two-way sign, with the options to turn either right or left
Photo by Kyle Glenn on Unsplash

“Why did you make that choice?”


Photo by Bruno Nascimento on Unsplash

An hourglass sits among gravel as its sand pours from top to bottom.
Photo by Aron Visuals on Unsplash


A man and a woman stand facing each other in front of a sunset.
Photo by Travis Grossen on Unsplash


Worn paperback books sit slanted along a shelf
Photo by Robyn Budlender on Unsplash


Why it’s easier to understand this skill in terms of practical application.

A projector broadcasts an image into the distance.
Photo by Alex Litvin on Unsplash


A river flows into the distance, flanked by mossy green cliffsides.
Photo by Martin Sanchez on Unsplash


Recently, my organization put out a call for examples of journey maps and user flows. I had just reached the completion point of a flow I was really proud of, and I sent it in with a brief explanation. This flow covered several decision points for key personas and outlined the opportunities to create value for our users. To my delight, the example was accepted! Except, not as a user flow. It was accepted as a journey map.

Photo by Sarah Kilian on Unsplash


Paper sketches of lo-fidelity screens
Photo by Halacious on Unsplash

Rania Glass

UX Designer | Empowering humans through technology

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